Increase
Startup
Success
/ About Us
At FirstFeature.one, the team believes that for years, the startup industry has too readily accepted the statistic that 90% of startups fail. So we designed a founder co-pilot called Finian to solve this problem.
/ How We Help Startups
Finian is underpinned by our First Feature method that refreshes the Lean Startup approach to focus on minimal viable proposition, rather than minimal viable product. Central to this is the ability to pinpoint the first killer feature a founder must create to hook their first dollar customer. This helps founders identify the fastest and cheapest route to their first dollar of revenue.
/ Join The Journey
Launching in 2026, please join us on this transformative journey and subscribe to the FirstFeature.one Substack to keep you updated and involved.